Poster analysis

The dark background behind the image makes the audience focus on the face giving the audience an uneasy, scared feeling. The dark background also gives the film a feeling of unceartancy as the audience do not know what is going on.

The fonts used in this poster are bold and in your face to correlate with the films atmosphere, the posters tag line 'fear revisited' and the short review at the top 'A terrifying Kick-Ass horror film' is in a dark bloody red so that it represents the horror and blood used in the film.

The main title of the film is in white so that it stands out off the page and attracts people to watch it. The title is also as though it is the recording symbol in a camera due to the film being shot through the point of view of a news crew. The tagline to the film is 'Fear revisited' This is due to it being the second in the series and gives the audience expectations of the film being frightening.

The face used on the film poster is looking aggressive due to it being one of the antagonist in the film, the red eye is in the corner of the title to look like it is looking at you and that it is focusing on the audience. We can also see only half of the face to make it look mysterious and scary.

The poster uses iconography of a horror film such as the film poster having flames with demons pulling her down to hell, This correlates with the title of the film which is 'Drag me to hell'. Also the background image is of a dark, creepy house surrounded by dark cloud or could possibly be smoke from the fire that is protruding form the bottom of the poster.

The title of the poster is in bold capital letters to make it visible due to it being placed at the bottom of the page as the imagery sells what the film is about which could be why the title is not that visible. Above the title there is a small paragraph that gives the audience a brief idea of what the film is about. It also makes the audience interested in what is going to happen in the film as it sounds interesting and intriguing.

Directly at the bottom of the poster is who is in the film such as the production team, writer and director etc. The colour of the text is in a darkish orange so that it matches the burning fire of hell. 

The poster i chose is of  'Eden Lake' which shows an image of a female leaning against a tree due to her being chased by the antagonists in the  background. Also the colour of the title of the film is in a dark red to represent the killing and blood in the film, The title is also in bold so that it stands out  to the audience. 

The figures in the background are silhouetted to make them look mysterious and dangerous as they are most likely the killers in the film.